 |
|
IOC Launches Olympic Athletes' Hub to Bring Fans and Olympians Closer Together |
|
|
Olympics - 19 Apr 2012 - The International Olympic Committee yesterday launched the Olympic Athletes’ Hub, an online service that aims to bring fans and Olympians closer together through social media.
The IOC said: “The Hub is a searchable directory of Olympians that provides posts from their Facebook and Twitter accounts and other information designed to connect people with their favourite athletes. Using the Hub’s search function, users can effortlessly locate athletes by country or by sport. Over 1,000 verified Olympians have already joined the Hub, and the number will continue to grow as the countdown to London 2012 continues and word of the Hub spreads.
“Fans can unlock secret training tips from Olympic legends, including Nadia Comaneci (gymnastics, ROM), Edwin Moses (athletics, USA), Mark Spitz (swimming, USA), Yelena Isinbayeva (athletics, RUS) and Jayne Torvill and Christopher Dean (figure skating, GBR). The more athletes users ‘like’ on Facebook or follow on Twitter through the site, the more points they receive, accumulating prizes such as virtual gold, silver and bronze medals from past Olympic Games in the process. Many other prizes will also be awarded on the road to London 2012.”
Alex Huot, the IOC’s head of social media said: ““With the launch of the Hub, we are creating a paradigm shift in the communication around the Olympic Games, and we are excited to offer this opportunity for greater engagement and interaction between Olympians and their fans.”
Sportcal
|
|
|
|
|
|
|
|
 |
|
 |
|
|
| Powered by |  |
|
|