Zen-Noh, the National Federation of Agricultural Cooperative Associations, based in Japan, has secured the title sponsorship rights to the 2014 ITTF World Team Table Tennis Championships.
The tournament will be played at the Yoyogi National Gymnasium in Tokyo from April 28 to May 5.
Adham Sharara, president of the ITTF, table tennis' governing body, said: "It is encouraging to see the preparations for the World Championships in Tokyo being at a very advanced stage. This gives the ITTF confidence that another great event will be staged by the Japan Table Tennis Association.
"I take this opportunity to welcome Zen-Noh as the title sponsor, and I am sure that they will be more than satisfied with the tremendous exposure they will receive through world-wide TV coverage."
Masanobu Yoshinaga, senior executive vice president of Zen-Noh, said he hopes that by seeing the 2014 world team championships, "many children will be inspired to start playing table tennis in the pursuit of 2020 Olympic and Paralympic Games," which will be hosted in Tokyo.